Legal
How What3Trees collects, uses, and protects your data when you sponsor trees and use our platform.
This Privacy Policy explains how what3trees.org (“What3Trees”, “we”, “us”, or “our”) collects, uses, and protects your personal information when you visit our website, create an account, or sponsor trees through our platform.
By using What3Trees, you agree to the collection and use of information in accordance with this Policy.
We collect the following categories of information:
We use your information to:
We use cookies and similar technologies to remember your preferences, keep you logged in, and understand how visitors interact with our site.
We may also use privacy-respecting analytics tools (such as Google Analytics or similar services) to measure traffic and usage patterns. These tools may collect anonymised or pseudonymised technical data about your visit.
You can adjust your browser settings to refuse cookies, but some features of the site may not function properly without them.
The What3Trees platform is built around map-based planting allocations. We use third-party services such as What3Words, Google Maps, and in future SkyFi to display tree locations and project areas.
These services may receive technical information such as your IP address when map tiles or embedded content are loaded. We do not provide your personal identity data (e.g., name or email) directly to these mapping providers for advertising purposes.
All payments on What3Trees are processed by Stripe. When you sponsor trees, your payment details are handled by Stripe in accordance with their own terms and privacy policy.
We receive limited information from Stripe (such as payment status, last four digits of the card, and transaction IDs) to reconcile your sponsorship with your account and impact metrics.
We do not sell your personal information. We may share data with trusted third-party providers only when necessary to:
Where possible, we share only the minimum information required for the specific purpose.
We retain your account and sponsorship information for as long as your account remains active, and for a reasonable period thereafter for reporting, audit, and legal compliance.
If you request deletion of your account, we will remove or anonymise personal identifiers where feasible, while retaining essential financial and operational records we are required to keep.
Depending on your location, you may have certain rights over your personal data, such as the right to:
To exercise any of these rights, contact us at support@what3trees.org.
We use reasonable technical and organisational measures to protect your data, including encryption in transit (HTTPS) and access controls on internal systems. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
What3Trees is not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can take appropriate action.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the “Last updated” date at the top of this page. Continued use of the site after any changes indicates your acceptance of the updated Policy.
If you have any questions, concerns, or requests related to this Privacy Policy, please contact:
Email: support@what3trees.org