About What3Trees

Radical transparency for every single tree.

We combine precise coordinates, local employment and space-based monitoring so you can see the forests you fund — down to the individual tree.

Reforestation along Kenya’s coast · Satellite-verified growth

Who we are

Reforestation and carbon offsetting backed by coordinates, satellites and local communities.

Reforestation you can actually see

What3Trees is dedicated to reforestation and carbon offsetting. Using the What3Words 3×3m grid and, soon, high-resolution satellite imagery, we provide verifiable proof of each tree’s growth — making transparency and accountability non-negotiable.

Our mission

Effective reforestation requires trust. Too many projects plant trees with little follow-up or verification, leaving donors guessing. What3Trees will provide half-yearly updated satellite imagery, so contributors can track growth, health and impact over time.

Where we plant & how we track

From Kenya’s coastline to your inbox, every tree is geo-tagged and traceable.

Reforestation along Kenya’s coast

We focus on reforesting and afforesting rural areas along the Kenyan coast near Malindi, primarily with coconut trees and soon with mangroves. These trees support local communities economically and environmentally, contributing to sustainable development and high carbon sequestration.

Tracking growth, from orbit

Through our upcoming involvement with SkyFi in Q4 2025, we will provide half-yearly updated high-resolution satellite imagery of planted trees, offering a clear and verifiable record of their growth over time. Each tree also receives a one-time photo at planting with its precise What3Words address, so you can verify its location yourself.

Tech stack

What3Words × SkyFi

Every tree is assigned a unique What3Words square, then monitored over the years using satellite imagery. Ground-level photos from local planting teams complete the picture, giving you both the forest-level and tree-level view.

Tree planting costs

Transparent pricing that reflects the real cost of long-term, verified reforestation.

One key factor that sets What3Trees apart is our pricing. While our rates are on the higher end, they reflect the actual costs involved in planting and maintaining coconut trees. Our pricing is based on the real work required to sustain trees for the long term and offers a more accurate view of what reforestation truly costs.

Planting and maintaining a coconut tree until it becomes self-sustaining (around 5–6 years) costs 21 USD. This includes:

  • ✔️ Seedling procurement
  • ✔️ Water and irrigation
  • ✔️ Local workforce and ongoing care
  • ✔️ Operating and coordination costs
  • ✔️ Extra capacity to responsibly scale operations

Each contribution directly supports reforestation efforts, climate resilience and community livelihoods along Kenya’s coast.

Environmental impact

High-sequestration species with real, measurable climate benefits.

Carbon over a lifetime

A single coconut tree absorbs approximately 3.8–3.9 tonnes of CO₂ over its 60–70-year lifespan. That’s meaningful long-term climate impact from one tree.

Offsetting real footprints

The average UK resident emits about 12.7 tonnes of CO₂ per year. Planting roughly four coconut trees per year through What3Trees can offset that annual footprint over the trees’ lifetimes.

Flights, translated

3.8 tonnes of CO₂ is enough to offset the emissions from almost two full round-trip flights between London and Los Angeles. Our upcoming satellite imagery ensures each of these offsets is backed by real, verifiable trees.

Supporting the UN Sustainable Development Goals

Every tree we plant is designed to serve both the climate and the community. Our work aligns with several key UN SDGs.

UN SDG 1 - No Poverty

Goal 1 · No Poverty

What3Trees exclusively hires from local communities who provide land for reforestation. These communities often face extreme poverty; fair employment and land-use agreements provide sustainable income and long-term stability.

UN SDG 8 - Decent Work and Economic Growth

Goal 8 · Decent Work & Economic Growth

By ensuring all planting work is carried out by locals and granting them ownership over harvested coconuts, What3Trees helps build resilient local economies and new revenue streams in rural areas.

UN SDG 12 - Responsible Consumption and Production

Goal 12 · Responsible Consumption & Production

Every tree is tracked from planting to growth using What3Words and satellite imagery. This transparency ensures resources are used responsibly and that reforestation is genuinely sustainable and long-lasting.

UN SDG 13 - Climate Action

Goal 13 · Climate Action

Our core mission is climate mitigation through verified reforestation. High carbon-sequestering species like coconuts and mangroves offer individuals and organisations a transparent way to offset emissions that actually matter.

UN SDG 15 - Life on Land

Goal 15 · Life on Land

We restore degraded land along Kenya’s coastline through afforestation, increasing biodiversity, soil stability and water retention. These efforts combat desertification and help local ecosystems recover.

UN SDG 17 - Partnerships for the Goals

Goal 17 · Partnerships for the Goals

What3Trees collaborates with partners like SkyFi and What3Words to provide mapping and monitoring tools that enhance our impact. We’re building a global network to accelerate climate action and local development together.